When I started blogging I used to only write what I liked writing about, wrote articles when I had the time and then once in a while checked how many visitors I had on Google Analytics. Then I started writing a little more frequently and since I had a lot of content initially the posts came thick and fast. Along with the posts came some amount of fame (with no fortune :( unfortunately) which brought the traffic then I started getting obsessed about the number of visitors that came (checking atleast once a day), what were they reading, where did they come from, how long did they spend on my site. I then started worrying about the numbers and with that I started to wonder how do I keep the visitors longer on my site, how do I keep them engaged, how do I show them my really good posts, how do I get them new content day after day, what is it that brings them to my site and so on.
As you can see it can so easily turn from a harmless fun activity to something very obsessive bordering on addiction. The only difference between this and addiction is that when you hit this kind of a phase there are more lows than highs.
I wonder if it is the same for all the other bloggers out there. Do you just blog about what ever comes to your mind ? Do you plan what you are going to blog about ? Do you set yourself targets ?