Saturday, September 29, 2012

Product Definition


Many of us are mostly developers for most of our careers and then move into project delivery roles. But very rarely do we have the opportunity to come up with a product idea, build it, market it, sell it and make money. But as an entrepreneur that is what one needs to do and if you can't define products and services and make money consistently it becomes impossible to sustain.  How do we come up with a product or service that a customer is willing to use and pay for it?

The key I feel is to have a very clearly defined product or service in "bite sized" portions that are easily consumable by the end customer and provide a satisfaction to the customer that he does not think twice to pay for it and is willing to talk to his friends and family about it. This product or service should be given to the customer in bite sized portions so that he can easily understand and value.

It is kind of like a restaurant - I have found that restaurants that have a very simple menu, the few things that they have on their menu they make it amazingly well and I do not mind paying them for it as they satisfy my yearning for that kind of food. Also I would recommend the place to my family and friends and also keep going back for more.

Wednesday, September 26, 2012

Thoughts from Startup Weekend Delhi

I went back to Delhi after almost 6 years for Startup Weekend Mobile Delhi and it was really a wonderful experience.

Delhi as a city has changed quite a bit for the better - for starters I am super impressed with the metro, it is very convenient, nominally priced and well connected. It was very easy to go around the city on the metro. The broad roads and the flyovers around the city was a very welcome change from Bangalore and Hyderabad where there are so many traffic bottle necks.

The event by itself was very exciting in Delhi. There is a stark contrast between the same event in Hyderabad and Bangalore and some of those differences are
  1. We had only one round of pitches for ideas in Delhi and got close to 70 ideas. In Hyderabad and Bangalore we got through at least 3 rounds of pitches to get the same number of ideas. The participants in all the 3 cities was just about the same.
  2. The number of actual demoable products presented on the 3rd day was a lot more with almost every team having a product to demo. In Hyderabad and Bangalore you get a lot of  presentations without actual product demos.
  3. There was a lot of use of white boards and charts in SW Delhi as against a lot of coding in Bangalore and Hyderabad.
My experience has been that the participants in Delhi were more business minded on how to actually take a product to market where as in Hyderabad and Bangalore the focus was more on hacking together something with the business coming secondary. 

You do what you are

In the 2001 movie Along came a spider, there is an interesting quote by Morgan Freeman where he says "You do what you are" and the...